Premium Packaged Lagers
- JV Trading has evolved from it's original roots of specialising in bottled beers to cater for all aspects of bar supply, but still stocks one of the largest selections of bottled lager in East Anglia.
- On top of the vast range of standard and premium brands, JV Trading also offers one of the regions largest range of Speciality Beers from around the world. To view our Speciality Beer Portfolio click here.
- Budweiser, Becks, Stella Artois and Holsten Pils and Corona are the top five PPL's making up approximately 72% of the total on-trade market.
- The Premium Packaged Lager sector generates around 760,000 barrels per annum.
Premium Packaged Spirits
- No longer seen only in Nightclubs and Young Person Venues, (YPV's) they are now a stocked item in all bars.
- This sector developed rapidly during the 1990's and has now reached maturity within the marketplace.
- Most on-trade retailers are rationalising their stocked brands, avoiding too much choice for the consumer.
- JV Trading will keep you up to date with all the new products and developments in the PPS market via our Sales Team, Telesales and regular mailshots.
- Our sales team can put you in touch with Brand Development Managers who can help with support and promotions for your venue.
Bottled Beer
- JV Trading sell over 15,000 combined cases of light, brown and pale ale throughout any one year.
- With a wide range available, there are opportunities to cater for all tastes, with beers ranging from 9.5% abv such as Gold Label, down to Manns Brown at 2.8% abv
- These bottled brands can often get overlooked.
Bottled Cider
- JV Trading have a selection of over 10 bottled ciders to choose from.
- These vary from session strength through to premium strength.
- Diamond White is the original strong white cider, it was launched in 1986 and is still one of the sectors strongest brands nearly twenty years on.
- Due to the differing tastes and styles of cider, please ask your Account Manager which brand would be ideally suited to your outlet.
Did You Know...
- Our Account Managers work closely with Brand Development Managers from all major suppliers and can arrange visits and support from the relevant Representatives.
- Point of Sale material is available and can be tailor-made to suit your outlet.
- Regular bottle promotions are run throughout the year, that include free stock deals and price pointed promotions.
- Many major suppliers are converting from the standard glass packaging to PET bottles. This is providing a better tasting drink and increased safety for the end consumer.